02Web Development
EMBER & SALT
A moody, type-led website for a fictional fine-dining restaurant: menu, atmosphere and reservations in one quiet scroll.
Speculative design
01Objective
Create a site that sells an atmosphere before it sells a table — and still makes booking effortless.
02Concept & approach
- Large dark compositions with a single focal image per section.
- Menu typography designed for slow reading, not scanning.
- A persistent reservation action that never obscures the content.
03Deliverables
- Home, menu and reservation page designs
- Responsive layout system
- Motion direction for section transitions
04Technical details
- Static-first rendering with lightweight enhancement
- Accessible reservation form pattern
- Motion that respects reduced-motion preferences
05What it demonstrates
Atmospheric brand storytelling on the web with a clear conversion path.
This is a speculative design created by Zen-C. It does not represent a client engagement or commercial results.
—Selected visuals
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